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15th April 2013 // 0 Comments

The Happy Egg Co. Cake – Candy!

The Happy Egg Co. Cake - Candy

The Happy Egg Co. Cake – Candy!

As the days get longer and the months get warmer ice cold drinks and fruity snacks become all the more appealing. With this in mind our third cake in partnership with The Happy Egg Co. will incorporate some key somertime flavours, colours and styles.

The first thing we gathered ideas and inspiration for was the all-important flavour. We discussed the typical summer tastes of sweet marshmallows, fresh fruit, sour jellies, floral hints, herbal undertones and bitter treats. Our attention then turned towards colours that were associated with picnics, confectionery, traditional treats, ice creams and fizzy drinks. From the above ideas we decided upon a rainbow layer cake filled with sticky, homemade raspberry fluff.

The Happy Egg Co. Cake - Candy

With summer being such a convenience fueled season we were happy to have settled on a sweet marshmallow fluff with hints of raspberry as our flavour. Being inspired by fun seasonal colours and traditional sweets we looked to other spring and summer time traditions. We envisioned fun days spent in the garden, visits to the park and holidays at the beach in which the idea of our cake fit perfectly. Though full blown summer is not quite here the warmer weather spurred us in to thinking about textures and materials and how we could use them when we decorated the actual cake.

The Happy Egg Co. Cake - Candy

From our rather fun (and tasty) research we put together our design board utilising childrens’ cupcakes, sprinkles, party bows, and bright confections. From this we developed and decided upon a simple rainbow-like palette of yellow, apple green green, sky blue, raspberry pink and a slightly dusky violet. We also incorporating several shape and texture ideas such as pleats, swirls, loops, ruffles and curls.

The Happy Egg Co. Cake - Candy

While taking the photographs for our design boards we looked at the vibrant tones used in sweets, the swirls and appeal of sugar fuelled snacks and the textures of jellies, marshmallows and boiled candies. The lure of the energetic hue of the jelly beans evolved into looking at how we might translate these fun aspects of summer onto the finished cake!

The Happy Egg Co. Cake - Candy

Above and below are a couple of quick watercolour sketches pulling together a few design details we felt would create a fun and lively candy inspired cake! Aside from the vibrant, playful colours we loved the idea of graphic stripe and dot patterns taken from the pleats of cupcake wrappers and scattered sprinkles and Rainbow Drops; swirled lollipops, candy dots, tiny wrapped sweets and the possible inclusion of a cupcake topper.

The Happy Egg Co. Cake - Candy

Keep posted to see this month’s cake, recipe and cake decorating tutorial in partnership with The Happy Egg Co.!

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